| Assert the value of an artist's portfolio as an asset of the creator, not a source of free inventory for others. |
| Educate artists on how to protect and manage their intellectual property rights. |
| Conduct research and prepare a comprehensive report on how illustrators can take advantage of the emerging opportunities in electronic licensing and publication of their works. |
| Engage in research on the development of authentic, secondary markets for artists' work. |
| Define and uphold professional standards among illustrators to protect them from unethical business practices. |
| Raise the visibility of illustration through a public relations campaign. |
| Link isolated members through a newsletter and web site. |
| Provide educational and promotional materials to the general public. |
| Conduct regular illustration conferences and occasional programs on topics of interest to the field. |
| Promote museum exhibitions of illustrations. |
| Provide insurance and retirement plans. |
| Achieve group rates for membership in other professional organizations and for members to avail themselves of professional services. |